BOSTON — GasBuddy, the smartphone app helping consumers avoid paying full price for fuel, today projects the national average gasoline price for Thanksgiving will be at its highest since 2014. While it may lead to some complaints — 30% of Americans saying high prices are impacting their plans — it won’t slow them down much, with a 7% rise in motorists on the road for Thanksgiving versus last year.
GasBuddy projects the national average gas price this Thanksgiving will be $2.56 per gallon, a penny higher than last year. The national average has seen a smaller decline since October than usual, part of the reason for the higher prices this Thanksgiving versus last year. While prices have averaged a 10-cent decline from October to mid-November over the last decade, this year has seen a decline of just 5 cents over the same time frame.
“Change is hard, but when it comes to Thanksgiving, many things this year won’t be changing. First, expect the mediocre Detroit Lions and their fans, including me, to suffer for a third straight Thanksgiving Day. Second, expect the national average price of gasoline to be in the $2.50s for the third straight Thanksgiving. And third, expect average gas prices to drop between now and Christmas, giving motorists something extra to be thankful for,” said Patrick DeHaan, head of petroleum analysis at GasBuddy.
According to GasBuddy’s Annual Holiday Travel Survey, 30% of participants said high gas prices were impacting their travel plans, a 2% decrease from last year. 2019 is expected to see a 7% increase in travelers on the road for Thanksgiving compared to 2018, with more than half of drivers having 1-2 passengers in the car with them. Nearly one fifth of drivers expect to spend 4-6 hours in the car.
Getting ahead of the holiday expenses, more than two-thirds of consumers will be using a loyalty or cash back program to save money or earn rewards when they fill-up for their Thanksgiving trip.
The top considerations when choosing which station to stop at are 1) location 2) the price of gasoline and 3) the brand of gasoline. A shift in travel sentiment compared to last year: drivers are less concerned about the brand of fuel and putting more emphasis on location and price.
GasBuddy offers several money-saving tips for motorists on the road this holiday season:
- The Day of the Week Matters. GasBuddy has analyzed gas price data year-over-year and found that Monday offers the lowest average gas price in 30 states, making it the best day to fill-up. The day with the most expensive average gas prices: Friday.
- Pay with GasBuddy. A free payments service that offers at least 5 cents off per gallon on every fill-up at thousands of gas stations nationwide. Drivers can save upwards of $10 per tank when used with the GasBuddy app during their holiday travels.
- Don’t Drive Like a Maniac. Aggressive driving habits like speeding, rapid acceleration and braking as they can cost drivers up to an extra $477 per year in fuel consumption. Drivers in Los Angeles, Philadelphia and Sacramento, Calif. are the most aggressive drivers in the country according to a recent GasBuddy study.
- Embrace the ‘Fuel-i-days’: GasBuddy’s Fuel-i-days celebration is bringing more than $30 billion in gasoline savings to Americans this holiday season. Participants will effortlessly get free gas when going about holiday activities like shopping for gifts and finding a parking spot. Follow @GasBuddy on Facebook and Twitter to get the latest updates.
*Thanksgiving travel period defined as Wed. – Sun. during the week of Thanksgiving.
GasBuddy’s Annual Holiday Travel Survey was taken by 500 respondents Oct. 1 – 4, 2019.
GasBuddy’s mission is to help consumers avoid paying full price for fuel. As the leading source for crowdsourced, real-time fuel prices at more than 150,000 gas station convenience stores in the U.S., Canada and Australia, millions of drivers use the GasBuddy app and website every day to find gas station convenience stores based on fuel prices, location and ratings/reviews. GasBuddy’s first-of-its-kind fuel savings program, Pay with GasBuddy, has saved Americans more than $10 million at the pumps since its launch in 2017. The company’s business solutions suite, GasBuddy Business Pages, provides Fuel Marketers and Retailers their best opportunity to maintain their station information, manage their brand, and promote to their target consumer audience. For more information, visit http://www.gasbuddy.com.
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